Google Analytics

Connect Google Analytics to bring traffic and engagement data into Eclipse's Analytics page. See how your published content performs without switching between platforms.

Setting up the integration

1. Go to Integrations in the left sidebar.
2. Select Google Analytics.
3. Authenticate with your Google account.
4. Select the GA4 property you want to connect.

What you get

Once connected, Google Analytics data appears in the Analytics page alongside your Google Search Console data:

• Traffic data showing how visitors find and interact with your published content.
• Engagement metrics tracking time on page, scroll depth, and other interaction signals.
• Performance by article so you can see which content drives the most value.

Closing the content loop

Google Analytics completes the feedback loop. You create content through Content Profiles, publish it to your CMS, and then see how it performs through Analytics. The data tells you what to do more of and what to adjust.